Beyond the high demand for watches, men's jewelry is experiencing a notable rise in popularity. The industry is recognizing this shift and increasingly catering to male consumers, creating pieces that are masculine and sleek, with designs that range from subtle to bold. Traditional perceptions are shifting as more male celebrities and athletes embrace jewelry as a form of self-expression. While diamonds have always been prominent among musicians, actors and athletes, there has been an impressive showing of men donning pearls and brooches as well.
Men's jewelry has a long history from native tribes and royal families to rock stars and actors. The ancient groups popularized jewelry from precious metals and gemstones. Egyptian pharaohs, Roman emperors, and medieval kings displayed their power and wealth by adorning themselves with jewelry. Precious stones had symbolic and religious meanings, and the larger the stone, the more powerful the man who wore it. Celebrities have also always been long known to wear jewelry as a form of self-expression and peacocking. Jimi Hendrix, Ringo Starr and Sir Elton John are notable jewelry wearers from the 1970's.
In modern times, we have witnessed performers such as Harry Styles being the driving force in bringing pearls into fashion. While musician Leon Bridges recently was photographed in a gorgeous diamond heart pin at New York Fashion week. Pharell Williams has also been at the forefront of accessorizing with high end jewels and has gone as far to open his own auction house to sell his bling! Professional athletes from every league have also been trending in the jewelry scene. Whether understated or eye catching, athletes can be seen wearing rings, gold chains, diamond encrusted pendants, and bracelets during on and off- field appearances. These pieces often reflect personal achievements, milestones, or simply their fashion preferences.
With the growing acceptance of male expression through fashion and accessories, traditional gender norms are being broken down. Jewelry is becoming an integral part of this broader, growing movement. Kerns is thrilled to be a leader in our field, serving our male identifying clientele with stylish and up to date offerings. Please make an appointment for a consultation with one of our jewelry specialists to assist in elevating your look and keeping you on trend!
